August 13, 2009
By Judy Kent, Experient
Thanks to all who attended our session at e4. I hope you all enjoyed the topic. We loved the passion that you all showed in coming up with “What will the meetings of the future look like?”. We looked at five burning areas/questions and focused our attention on them. Below is a recap that you as a group developed through your sharing. Stay tuned for a great study that will be released in October from Oxford Economics on this very topic. It will be very educational and pivotal to our industry. We will post it once we received.
1. Grow/Retain Membership and Attendance – What role do conventions and meetings play in increasing and maintaining membership for an association, driving attendance or motivating people to attend an association’s meeting? Will larger meetings be a thing of the past associations shift to smaller regional meetings costing less to produce? Do you believe associations will begin merging or partnering with other similar accredited associations to build attendance?
August 11, 2009
Debbi Beldon, CMP — Experient
Just got back from e4 – what a terrific time we had networking with clients, partners and colleagues. I learned a lot too. For instance, I learned that people really will follow me on Twitter, even though I’m not exactly sure why yet. I learned that I need more than five hours sleep a night and apparently that I get cranky if 45 minutes goes by without eating something. I also learned that it is unwise to drink an entire Diet Coke if the session is going to be 90 minutes long and the bathroom is a mile and a half away.
But seriously, I also had the pleasure of attending the closing general session where we learned from Roger Dow, President and CEO of the US Travel Association about what’s going on with the events industry.
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August 4, 2009
By Jennifer Sommers, InterContinental Hotels
Wow, Gaylord National really rolled out the red carpet to welcome us all to e4, 2009!
The view of the Potomac alone out of that massive front window at sunset was something to see. I also enjoyed the music of all kinds but I have to say my favorite was the Mariachi band. I, for one, will have a particular song running through my head today; a little ditty you may recognize that begins with; “Ey, yi, yi, yi…”
The food was just awesome. Lamb, lobster, scallops, short ribs, potatoes, pizza, salsa’s, etc. I don’t think a thing was missed. Frankly, if you couldn’t find something to eat you just weren’t looking.
It was great to see everyone together in one place as well after chatting about the event to come over the past couple of months. In the first 8 hours I’ve already met a dozen or so new contacts and picked up the ball on a conversation I’d been having with someone via this very e4 blog! Of course it’s always great to see old friends as well as making new acquaintences while we all gear up for what will surely be an informative few days to come.
What a wonderful kick off and a night to remember!
July 28, 2009
By Nancy Wise, CMP – Experient
What is the future value of your association and its annual “face 2 face” conference to your members? Today’s associations face many challenges, some of which are the same from years’ past, but some are new and unique to this decade.
For years associations have depended on their annual conference as not only a major revenue source, but also as the focal gathering point of the year for networking and education. Marketing successfully across the multi-generational workforce and the use of technology including social networking are both crucial elements of today’s and future association efforts to draw and retain member attendance.
Join us for an open discussion on what associations may need to consider moving forward in order for their annual conference to grow and remain a vital part of their member benefits as well as appeal to nonmembers.
July 10, 2009
By Amy Henderson, CMP – Experient
When planning food and beverage for your convention, the first thing we generally consider is what we have to spend. There are several great ways to ensure that you are spending somewhat less, making smarter choices and making a positive impact on the environment and the local community where your meeting is being held.
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