Is the Conference Over Yet? Is It Ever Really Over?

August 6, 2009

headshot karenBy Karen Watson, CMP Experient

“You’ve just finished your annual conference!  What’s next?”

“I’m headed to Disneyland!”

Not kidding.  One day’s break to do laundry and re-pack and I’m taking my 7-year old to San Diego and Disneyland before the school year starts up.  

In the age of 24/7 access and the need to provide fresh content to a website or blog throughout the year to keep your audience interested, there’s barely time to think about thank you letters and paying this year’s bills before it’s on to next year’s program.  It’s almost like the concept of “annual conference” is gone because we must continue to build our audience and market the event and provide updates throughout the year.  Social media has increased both the opportunities to do this as well as the pressure to do so. 

We are insane!  I truly believe it.  But we’re also addicted.  There’s nothing like the sense that all the work has paid off and the meeting has actually happened!  And hopefully been a success!  But my mind is already racing on what will be waiting in my email Inbox when I return and what I’ll already be behind on.  Do we have fresh blog posts going in?  When can we get the photos uploaded to the website?  Is the RFP ready to issue?  What are we thinking about content for next year?  Do we need to send a reminder out on the conference survey?

Disney6It is a bit of a shame if we can’t enjoy the moment.  Relish a bit of relaxation.   A simple “Whew!”  Find balance.  Appreciate an ending before moving on to the next beginning.  And guess what?  There’s no choice but to seek that balance for ourselves, so I’m off to do just that.



Summer = Vacation

May 27, 2009

TTonioliwBy Teri Tonioli, CMP – Experient

Hello from Budapest!

Have you planned your summer vacation?  Is it the stress of it that is keeping you from starting the process?  Start by putting dates on your calendar.  Right now. I believe in putting them on my schedule in January vs. trying to find the time as the year progresses.  Now to the planning process.

Danube_riverOnce you know where you may want to go, it’s time to do the research.  In planning my trip to Vienna, Budapest and Prague, I started with the hotel websites.  The depth of these sites today is incredible!  After reading all there is to do at each location I realized….

I need more vacation time!
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