ASAE 2009 — A Virtual View From the Cheap Seats!

August 19, 2009

Mike at podium alternate 800X800By Michael M McCurry, CMPExperient

This week I attended the ASAE Annual Meeting in Toronto, but the cool thing is I didn’t have to fly there.  I was a virtual participant!

While I obviously was not able to experience the normal networking and social opportunities that go along with physically attending a conference I was able to at least experience a significant portion of the educational content. Utilizing a live Twitter stream, marked by Hashtag #ASAE09, I attended three General Sessions (Sunday, Monday and Tuesday) following the tweets posted by virtual and live attendees.  It was a very positive and interactive experience!  Sunday’s opening session featured Gary Hamel, and was outstanding, and I wrote a blog article recapping it from the tweets that were posted.

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e4 Wrapup — “Technology and the Future of Meetings”

August 14, 2009

Mike at podium alternate 800X800Michael M McCurry, CMPExperient

As many of you know Experient concluded its 2009 e4 Conference on Wednesday, 8/5 with a free live webcast of the panel discussion “Technology and the Future of Meetings.” Great news  — if you missed the live version of this event, a free archive of the webcast is available for post event viewing.  To access it click here.

Approximately 300 ppl were present in the live audience for the event and another 216 participated virtually. The Experient  official hashtag #e4chat drew 44 active Twitter users, some onsite at the event and the rest participating from cyberspace.  To view a recap of that entire chat transcript please click here.

The session featured the following oustanding panelists:

  • Stephen Nold (Moderator) – Advon Technologies
  • Nicole Buraglio – Hanley Wood Exhibitions
  • Mike Immerwahr – Microsoft
  • RD Whitney – Tarsus Online Media
panel closeup

(L to R) Mike Immerwahr, Nicole Buraglio, RD Whitney, Stephen Nold

For a recap of the discussion during this session about social media as well as the rest of the conference please visit my personal blog, McCurry’s Corner and view the article entitled “The New Business Culture.” There really were some terrific insights about the future of technology presented.

Adrian tweeting

Adrian Mabry posting on "Tweetdeck"

A remarkable aspect of this event was the fluidity of dialogue exchanged between the live and cyber audience via Twitter.  It felt like those folks tweeting from afar were right there in the room with us.  The panel fielded questions from the live audience, but more significantly they responded to the cyber participants as well.  This is the essence and spirit of a hybrid event!!

Face2Face Meetings are so important to the culture of doing business, but it is crystal clear to me that social media will play a critical role in enhancing the reach and value of these events for months and years to come. Please make sure you watch the archive version of the webcast.  You don’t want to miss it and we would love your feedback!

Question — In your opinion what is the next step to raising the bar in creating educational content that is viewable both live and from cyberspace?  I look forward to your comments.


Final Notes from e4 Cafe “The Evolving Value Proposition of F2F Association Meetings”

August 13, 2009

Judy kent profileBy Judy Kent, Experient

Thanks to all who attended our session at e4.  I hope you all enjoyed the topic.  We loved the passion that you all showed in coming up with “What will the meetings of the future look like?”.  We looked at five burning areas/questions and focused our attention on them.  Below is a recap that you as a group developed through your sharing.  Stay tuned for a great study that will be released in October from Oxford Economics on this very topic.  It will be very educational and pivotal to our industry.  We will post it once we received.

1. Grow/Retain Membership and Attendance – What role do conventions and meetings play in increasing and maintaining membership for an association, driving attendance or motivating people to attend an association’s meeting?  Will larger meetings be a thing of the past associations shift to smaller regional meetings costing less to produce?   Do you believe associations will begin merging or partnering with other similar accredited associations to build attendance?


We Are The Faces of the Meetings Industry

August 11, 2009

DBeldon_headshot

Debbi Beldon, CMPExperient

Just got back from e4 – what a terrific time we had networking with clients, partners and colleagues. I learned a lot too. For instance, I learned that people really will follow me on Twitter, even though I’m not exactly sure why yet. I learned that I need more than five hours sleep a night and apparently that I get cranky if 45 minutes goes by without eating something. I also learned that it is unwise to drink an entire Diet Coke if the session is going to be 90 minutes long and the bathroom is a mile and a half away.

But seriously, I also had the pleasure of attending the closing general session where we learned from Roger Dow, President and CEO of the US Travel Association about what’s going on with the events industry.
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Experient Welcomes e4 2009 Attendees!!!

July 31, 2009
Mike McCurry

Mike McCurry

Michael M. McCurry, CMP — Experient

Well, only two days until e4 2009 officially kicks off.  Some of you are already in DC enjoying the wonderful tourist attractions and historic landmarks of our nation’s capital.

There really is a fantastic program lined up for us this year.  Thanks to the entire Experient e4 team for putting this event together!

As we turn our focus to e4 just wanna throw a few teasers your way:

  • My e4 — if you have not setup your account for this “cutting edge” online community yet, please take a few moments to sign up.  There really are some terrific features there and the site will remain live Post-event.
  • Sponsor Fan Pages — Once signed up for My e4 please visit the sponsor fan pages.  They are fun and informational.  Of course our sponsors will appreciate your participation!
  • e4 Social Media Tech Squad — in the Maryland 1-6 foyer Experient will feature a social media learning center beginning at 1pm on Sunday, through Wednesday.  (see schedule for more details)  Our tech squad will assist you with your questions/challenges regarding Facebook, LinkedIn and Twitter.
  • Live Twitter Stream — Experient has established a Twitter hashtag “#e4chat” which is already active.  A Live stream will be featured throughout the conference in the public areas and some general sessions.  Please participate as it will enhance everyone’s social media experience!
  • NEW!! Live Open Webcast — Earlier today Experient released a promotion inviting all event professionals across the meetings business to watch a live webcast of e4’s Wednesday morning panel discussion, “Technology and Meetings in the Future.”  This is a must-see event, please make sure you register for it!

Experient looks forward to your participation in the 2009 e4 Conference, whether that be in person, by webcasts, or via the twitterverse!  Thanks for being part of our event!


Face-to-Face Corporate Meetings

July 29, 2009

By Leslie Wulfemeyer-Gilfillan Experient

Whatever the purpose of the meeting or event is face-to-face gatherings advocate good will, better morale, relationships and networking. It’s difficult to establish a bond or build unity going eye-to-eye with a computer screen.

The biggest challenge in the corporate meetings environment today is establishing the need first and foremost for the meeting. Is there really a need to spend the money on an event, do we have a new product to launch? If we have the meeting, how elaborate can it be? Are we worried about the perception having a meeting would have? There are so many questions evolving on justifying meetings and the expense associated with them. If the meetings are approved, what level of a hotel/resort can we ‘get away with’ (perception). Can we have any off site functions, or any team-building events (again perception), even knowing it would motivate and build company morale.
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Broaden Your Goal Setting Strategy

July 22, 2009

Ferrazi_Keith_wBy Keith Ferrazzi Ferrazzi Greenlight

Peers in lifeline relationships help each other set goals and refine the plans to achieve them. To get really smart around this area of your Who’s Got Your Back success strategy, I recommend working together to set two types of goals: performance goals and learning goals.

Performance goals are what most of us probably think of right now as goals. They’re all about achieving a highly specific outcome. Landing the job. Getting the promotion. Hitting the sales quota. Taking a vacation to Kenya. Getting married. Losing twenty pounds.

Learning goals, on the other hand, emphasize acquiring new skills and knowledge to push and expand your skills and career forward. Often performance goals require new learning – and if you ignore that important part of the process, you’ll never achieve them. For example, while I’m completely relaxed speaking to audiences on stage, TV has always made me uncomfortable – I’m much happier talking to people than I am to a camera. But I knew that if I wanted to transmit my message more broadly, I’d have to get comfortable in the medium. So I set a learning goal: Improve my on-camera presence by book launch. Then I found myself a coach who would work with me on that goal. (Look for me and the NY Lifeline Group on Good Morning America next week and tell me what you think!)

Performance goals can be motivating. The flip side is that, set inappropriately, they can be intimidating and sometimes even debilitating when we fall short. People who are narrowly focused on performance goals tend to withdraw and perform worse during setbacks.

On the other hand, those who set learning goals, according to a study by Drs. Carol Dweck and Heidi Grant of Stanford University, are better able to cope, remain motivated, and achieve more when faced with the setbacks that inevitably occur.

This week, consider one of the goals you’re currently working on, and set a learning goal to compliment it.